Respuesta :
Value-creating primary activities include:
- Selection of appropriate distribution channels.
- Corporate strategy planning and goal setting.
- Purchase of raw materials and supplies.
What is an activity that creates value?
These are activities related to providing benefits to satisfy customer needs. The five primary value creation activities are:
- Inbound logistics
- Operations
- Outbound logistics
- Marketing and sales
- Services
Therefore, through the effectiveness of primary activities, a company is able to influence consumer perception in a positive way, generating competitiveness and positioning.
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