Ben was sent to one of his company’s factories to supervise the production and distribution of laptops. He had to take charge of the quality assurance team and make sure that all the laptops produced at the factory were of the same quality and met the same standards. Which quality of goods is depicted here in Ben’s company?
Ben’s company depicts the ________ quality of goods.
Laptops are an example of standardized good, whose quality ought to be consistent as their quality determines the trustworthiness of a firm. If a good is bad, then consumers may start having a negative perception of the firm.
